Web portal for Light Bulb

Sharing the web portal for Light Bulb.

This Friday (upon feature release) when a user clicks on a public idea link and they don't have Light Bulb installed the idea will open in a browser to a similar mobile first interface that will present the idea.

This allows users to taste the Light Bulb ecosystem without committing the time to download a new app and gives Light Bulb an additional user funnel.

I'm experimenting with this 'Mobile Only' UI design pattern. The idea is to save time and dev hours by having the web view essentially be a mobile view. The opportunity cost here is consuming additional space to create CTAs but I think when done right the 'Mobile Only' UI can do everything (and maybe more) it needs to drive users to CTAs.

Long post haha.

What do you think?