The Honey POP Website Redesign

Who is The Honey POP/THP?:
The Honey POP is an online pop culture magazine that is dedicated to providing high-quality, fan-centered coverage. In less than three years, THP has grown tremendously and is in need of a website redesign. The current website lacks ease of use for readers. Readers are also clicking off of the site and not spending time looking through all of the coverage posted.

My Role: Sole researcher, Visual Design, Prototyping, User Testing
Tech Used: Figma, Google Slides, Google Forms, Notion

The Problem:
The current website lacks ease of use for readers. Readers are also clicking off of the site and not spending time looking through all of the coverage posted.

The Solution:
I created a simple and clean website that features The Honey POP's social media platforms and created a beautiful home page that housed all of the important parts of the magazine. The main problem readers were having was the search button being too far down and having the home page look really cluttered, so we moved the search bar to the top and cleaned up the home page.