ZZZ Packaging

The ZZZ brand concept was a practice brief provided by briefbox.me. In the brief, the company was looking for a package design base on shapes and pops of color similar to paintings that they provided as reference, as well as their brand colors and guidelines.

For the pattern I was heavily inspired by the phenomenon "Crown Shyness", which is where trees in really condensed forests don't touch branches. Using the pattern from the trees and the selected brand colors, I was able to come up with the pattern seen above.