Realtor.com Listings Page Redesign

Redesign of the realtor.com home listing page. I was tasked with reimagining the company's lead generation business model, which accounts for >80% of the company's revenue. I designed, tested, and ultimately helped implement several new interactive features including "tour this property", "text leads", "instant chat", and "call an agent". These new features boosted overall lead growth by ~14% and represented $45MM in incremental revenue for the company.