Core Capital Investments
Core Capital Investments, a private equity, needed a cool logo and a brand identity book. We worked closely with the brand and designed this creative identity design that represents the serenity and seriousness of the business that operates in the financial sector. The icon incorporates brand initials in an interesting way where one C is straight and the other is inverted. The small arrowhead in the center highlights the aspect of growth and development whereas the overall shape of the icon symbolizes a steering wheel.
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