This was created awhile ago. But the idea was to create a small campaign that could be either used as print or animated for Vespa. The thought was to take the "I HEART NY" slogan and change into something that Vespa could use and create a world of various characters riding the scooters through different countries. I created two showcase the idea. The Berlin girl became a hit amongst those who viewed the project.
So I proudly present "Ich VESPA Berlin!"
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