Say hello to the new Amilia logo

Yes... I am super excited to finally post on dribbble!

It's been a great experience working at Amilia for almost 2 years now, and I'm so proud, nervous, and excited all at once to finally see the Amilia brand refresh go live.

This logo lockup is now the new Amilia primary logo! We got rid of the old "a" icon and designed a new logomark to ensure it pairs nicely with the logotype.

The new logo resembles a target – to help athletes reach their goal and gym owners reach their business goal, but it also pulled from a map pin to connect to the concept of locating or finding the right gym or activity.

You can read more about this on the blog.