This is my favourite of the concepts. Despite perhaps being the most abstract, I think that it's simple block shapes nicely suggest the building blocks and grids of architecture. Look forward to seeing progress.
6 months ago
Thanks Christopher. It really only appears abstract within the context of Dribbble, as one of a number assets I can assure you that the complete brand identity will be far more communicatively dimensional.
The basic shapes here should pick up the textures and print finishes quite well in print.
A bit more detail. The identity is designed to have a clear duality and sense of contrast from which it derives its aesthetic impact.
The mark/monogram is designed to convey the themes of exterior structure, the careful balance of different shapes and spaces, as well as fundamental architectural principles in the choice of elemental forms. The stationery, business cards etc will reflect interior space and furnishing. Using material textures (duplex boards with surface detail) and mixed print finishes it will aim to introduce the theme of high quality interior design, good quality furniture and upholstery etc.
I'm fan of this one as well!
Like it Rich. Feels very appropriate and familiar for architecture--which isn't a bad thing at all.
also leaning toward this one, think it's very appropriate!
@Jared Granger Thanks Jared you're completely right, there are plenty of other assets to introduce a touch more distinction to.
These are amazing.
Meaning, form, concept, i think there's all a logo need to be effective.
I love it!
Agree with the others. This one is so strong. The simple shapes and structure just seems right.
My favorite too. Very nice. Can't wait to see the complete work!
my favorite, excellent!
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