KEH2 Logo Design Rebrand
KEH2 offers custom bookkeeping, technology, and marketing solutions for small businesses in the Greater Boston area. They used their old logo for more than two decades before deciding it needed a rebrand to avoid a common mispronunciation of clients calling them "ke - two" instead of recognizing the acronym. The new logo helps correct this issue by breaking the mark into separate levels which decreases misperceptions.
To see the full project and rebrand of the brand identity and website, check out our case study: https://www.cg.digital/work/keh2
accounting
before and after
blue
bookkeeping
branding
clean
finance
financial
logo
logodesign
logo design
logotype
marketing
minimal
rebrand
refresh
technology
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Posted on
May 28, 2020
More by Callum Griffith View profile
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