POP–UP #TSUMDENIM

Hello!

Project #TSUMDENIM
Development of a communication presentation of a new project of the TSUM Central Universal Department Store. Opening TSUM Denim in the Tsvetnoy Department Store, cooperation between the two most popular department stores in Moscow. Using non-standard solutions, attract a new audience to the TSUM Trading House and convey the idea of fashion brands specializing in denim. Laconic black and white photos, black, white and accent blue — did the job best.

https://www.behance.net/gallery/92821479/POPUP-TSUMDENIM

I hope that someone like it!
Thanks for attention