About this Service
A strategic, custom logo designed around your business, audience, market, and positioning.
I start by understanding your business, target audience, goals, and competitors through a focused discovery process. I then explore the logo through hand-drawn sketches, refine the strongest ideas, and present the selected directions for digital development. You’ll receive 3 professionally developed logo directions to choose from, followed by the refinement of your final selected logo.
What's Included
Discovery & Strategy
Business & brand discovery
Target audience analysis
Market & competitor research
Creative direction
Logo Development
Hand-drawn logo exploration
Refined sketch development
3 selected logo directions
Digital development of the 3 directions
1 final selected logo
Professional logo refinement
Typography & Color
Custom typography direction
Selected brand typeface
Color palette
HEX, RGB & CMYK color codes
Final Deliverables
AI, EPS, SVG & PDF
PNG & JPG
Web & print-ready files
Commercial usage rights
Ready to build a logo with purpose? Let’s talk.
