About this Service
I craft clean, purposeful logos and brand marks for businesses that value structure, aesthetic longevity, and clarity. No unnecessary noise—just refined typography, timeless geometry, and visual form that works for your business.
What’s Included:
Discovery & Alignment: A quick deep-dive into your niche, target audience, and positioning to set a clear visual direction.
2 Core Concepts: Fully realized design directions presented in real-world contexts (mockups, textures, digital application).
Core Logo System: Primary logo, secondary mark/monogram, vertical and horizontal lockups, social avatars, and favicon.
Brand Style Tile (1-Page PDF Guide): A concise single-page reference sheet featuring color palettes, typography hierarchy, and essential logo usage rules.
Production-Ready Assets: A clean, organized package containing vector and raster files (SVG, EPS, PNG, PDF) fully optimized for print and web.
Who This Is For:
Startups and founders launching in the mid-to-premium market segment.
Established businesses that have outgrown their initial DIY logo and need a professional level-up.
Visionaries who appreciate minimalist, elevated design and a timeless visual presence.
The Process:
Onboarding: We begin with a brief questionnaire to align on your goals, vision, and aesthetic preferences.
Design & Exploration: Within 11–12 business days, you’ll receive 2 distinct design directions in a polished presentation.
Refinement: We select the winning concept and polish the details (includes up to 3 rounds of revisions).
Handoff: You receive full legal rights and a neatly structured asset folder ready for immediate launch.
Note: Custom brand collateral (business cards, packaging, social media templates, or extended brand books) are available as separate add-ons upon request.
