Logo System Design

About this Service

Your logo is the signal everything else orbits, so it has to hold up everywhere your team puts it. This engagement delivers a complete logo system, not a one-off mark. You get the primary lockup, the standalone icon, and the layout variations your team will actually need across web, print, social, presentations, and physical applications. Built once, built right, no redesign every time a new channel shows up.

Your logo is the signal everything else orbits, so it has to hold up everywhere your team puts it. This engagement delivers a complete logo system, not a one-off mark. You get the primary lockup, the standalone icon, and the layout variations your team will actually need across web, print, social, presentations, and physical applications. Built once, built right, no redesign every time a new channel shows up.

Every project starts with a Brand Alignment session and Stylescape direction, both included. We lock the strategic and visual direction together before design begins, so what gets presented isn't a guess, it's the answer to a brief we built together.

What it delivers:

››› Primary logo lockup with secondary and alternate variations

››› Standalone icon engineered to work on its own

››› Black, white, and one-color versions for every context

››› Spacing rules and minimum size standards built in

››› Source files in vector and raster formats, ready for any application

Milestones:

  1. Brand Alignment session + Stylescape direction approved

  2. Initial concepts presented, direction selected

  3. Refinement round complete

  4. Final logo system files delivered

From $4,995
Concepts and revisions: 3 concepts, 2 revisions
Project Duration: 6 weeks