About this Service
Creating a main brand character – a brand mascot - that represents the brand vibe and creates a meaningful emotional connection with the brand.
Since at "the unicorn agency" we combine the knowledge of motion graphics (with illustration and character creation) with graphic design (extensively working with brand identities), we know how to create brand heroes, smoothly integrated into the brand identity.
What's included:
– Character concept development (3 concepts, starting with references and sketches)
– Creating the set of poses with the characters or extra characters (up ot 3-4 pieces)
– Character animation (Lottie / Rive) – web-friendly format
– Colors: adapting to the current brand guidelines (or creating them)
