Project Briefs

Heartwood IT – Logo, Brand Kit and Website (Astro)

OVERVIEW
Heartwood IT is a security-first managed IT provider in Central Texas. We're looking for one designer or small studio to create a new logo and brand kit, then build our website from that brand. The site must be live in January 2027.

Two phases, priced separately:
1. Brand – logo and brand kit. Must be approved before phase 2 starts.
2. Website – rework a purchased Astro template to the new brand and build the site. Phase 2 is optional; we may award it separately or end after phase 1.

AUDIENCE
Professional firms (10–50 users): CPA, law, engineering/architecture, title/escrow, medical groups. Later, community banks. The brand must look at home on a bank's vendor list while still feeling local and human.

PHASE 1: LOGO AND BRAND KIT
- Wordmark: "Heartwood IT"
- Tagline: Rooted in Security, Engineered for Compliance
- Concept: growth rings formed into a shield, showing the dense inner core of a tree (the heartwood) as one unified mark. Not a heart shape combined with wood.
- Secondary option: the rings cross-section alone, without the shield
- Brand words: Confident, Expert, Rooted, Precise, Human
- Colors: heartwood red-brown leaning burgundy, forest or slate green, off-white, one restrained accent. No blue.
- Type: confident, slightly traditional sans or semi-serif. No monospace or script.
- Style we like: clean and restrained like a finance brand (Charles Schwab, Vanguard), with a crafted, natural feel (Patagonia, Timberland)
- Avoid: heart symbols, globes, circuit traces, padlocks, swooshes, aggressive cyber styling, ornate crests
- Must work at 16 px favicon, on light and dark backgrounds, in black and white print, embroidery/vinyl and circular social crops
- 2–3 concepts, then 2 refined options, at least 2 revision rounds

Phase 1 deliverables: horizontal, stacked and icon-only versions; full-color, black and white (reversed) versions; vector source (AI/EPS + SVG) and PNGs incl. 512 px icon; palette (H

We’re looking to fully rebrand and develop the brand identity for **¿ERES EMO?**, a touring bilingual emo and alternative music party that brings together English and Spanish emo, pop‑punk, post‑hardcore, Latin alternative, sad emo classics, corridos, and cumbias.

The goal is to create a stronger, more recognizable brand that connects with both English‑speaking and Latino alternative music audiences while standing out in the nightlife and live‑event space. It’s a mix of emo nostalgia, Latin culture, and alternative nightlife.

We’re looking for a complete brand identity and brand guidelines deck, including:

- Brand positioning, personality, and creative direction
- Logo refresh and alternative logo variations
- Color palette and typography system
- Visual identity, graphic elements, textures, and patterns
- Nostalgic emo‑inspired design elements with a modern twist
- Social media templates, event flyers, and tour announcement concepts
- Merchandise and promotional applications
- Comprehensive brand guidelines deck for future use

**Creative Direction:** Think 2000s emo and MySpace nostalgia meets modern Latin alternative nightlife. Dark, edgy, rebellious, emotional, nostalgic, and slightly chaotic, but still polished and recognizable. We’re drawn to black, silver, electric blue, purple, and pink, with influences from underground music culture, punk flyers, Y2K aesthetics, and Latin alternative scenes.

The brand should capture the feeling of screaming along to your favorite sad emo classics, then switching to Latin alternative hits, corridos, and cumbias. It’s nostalgic, bilingual, culturally relevant, and built around a community that grew up between two music worlds.

The identity needs to be flexible enough to work across multiple cities, venues, digital campaigns, merchandise, and future tours.

We’re open to exploring new creative directions while maintaining the authenticity of emo culture and the bilingual, bicultural identity that makes **¿ERES EMO?** unique.

Branding design is required to establish a bold, colorful, professional, and realistic visual identity for a professional dress designer specializing in international bridal wear and Indian sherwanis.

The brand showcases a portfolio of curated collections, emphasizing elegance and cultural fusion. Visual elements reflect the designer’s expertise and appeal to a market seeking high-quality, distinctive wedding attire.

Design a comprehensive brand identity for As You Are Matchmaking, a human‑led, in‑person matchmaking service in Atlanta.

The identity must embody minimalist, elegant, modern aesthetics while conveying warmth, personal approachability, and premium quality. Acceptance and growth are core themes; the visual language should avoid generic dating symbols such as hearts, cupids, or rings. Deliverables include a primary logo, stacked and horizontal variants, a monogram or icon for social profiles, a color palette, typography, and a concise style guide. Optional Instagram post templates are welcome. Final vector files (AI, SVG, or EPS) and full copyright transfer to As You Are Matchmaking LLC are required. The proposal should outline the creative process, number of concepts, revision rounds, and timeline.

Design a modern logo for a hair salon, incorporating a color palette suitable for on‑site signage.

The intention is to receive at least two fully developed proposals from several different designers, after which a final selection will be made. The chosen designer will then receive the proposed fee.

Please provide logo concepts, along with visualizations of how these would appear on a website and on a physical building—specifically regarding signage on windows and/or building facades.

And suitable for a website. We have multiple locations.

The intention is for me to receive at least two fully developed proposals from several different designers, after which a selection will be made. The chosen designer will then receive the proposed amount.

Premium, minimalist typographic logo design for the brand “Klog,” incorporating negative space to form a geometric cactus silhouette.

The design reflects a high‑end tech and AI brand, emphasizing knowledge, resilience, and growth. A modern, flat vector style uses dark emerald green and metallic gold, delivering scalable .AI, .EPS, .SVG, and .PDF files, high‑resolution PNGs in full color, black, and white, and a concise brand guideline sheet detailing logo construction, color codes, and typography. Clean lines, smart geometry, and a memorable aesthetic are central to the concept.

A comprehensive redesign of a cooperative society mobile application, targeting Arabic and English users, is required to overhaul usability, product discovery, and visual identity.

The redesign must evaluate the current functional app, identify usability issues, refine user journeys and navigation, and deliver a modern, intuitive experience. Key focus areas include product display, search, and shopping list integration, as well as an AI‑powered shopping assistant. A scalable, white‑label Figma Design System will be developed to enable easy adaptation for other cooperative societies by swapping branding elements without redesigning core interfaces. The project proceeds in two phases: Phase 1 – UX discovery and architecture, including audits, feature refinement, and information architecture; Phase 2 – UI design for iOS and Android, interactive prototypes, and developer‑ready Figma files in both RTL and LTR formats. Candidates must demonstrate proven mobile UI/UX experience, a strong portfolio of complete app projects, Arabic/RTL design expertise, advanced Figma skills (Auto Layout, Components, Variants, Variables), and the ability to conduct UX audits and produce interactive, developer‑ready deliverables.

Project overview
DeadRare is a digital art marketplace for collectibles. We’re commissioning five original pieces for a new collection and need a digital artist who can turn a detailed written brief into a finished artwork without visual reference.

What you’ll do

Create five original digital artworks, one at a time, each from its own written brief.
Interpret each brief independently and develop the visual direction yourself. We won’t supply reference images, mood boards, or style guides, because the artist’s own interpretation is the point of the commission.
Deliver each piece for review. We approve it before the next brief is issued.

Requirements

Based in Canada and available to work remotely
A portfolio showing finished original digital art. Strong concept work from a written prompt is a plus.
Clear about your availability
Comfortable working independently and keeping project details confidential.

Animation design is required to showcase the brand's minimalistic identity.

The brand is a young urban clothing line based in La Plata, Argentina, targeting 15‑30 year olds. The animation should reflect a fresh, memorable logo and branding inspired by Zara/H&M, using neutral colors and elegant typography, and be optimized for Instagram and e‑commerce platforms.

Design a playful, illustrated brand identity and UI/UX for a marketplace targeting small business owners and independent creatives.

The deliverables include a hand‑drawn logo, color palette, typography, and a concise brand guide, along with Figma files for the landing page, dual‑side user profiles, project posting and browsing, a matching feature, and a dashboard. The visual tone is retro, bright, warm, and playful while remaining clean and user‑friendly. An NDA is required before project details are shared.

Design a modern, professional website for a men’s health supplement brand, focused on conversion.

The design should emphasize a clean, contemporary aesthetic with clear calls to action, supporting the brand’s health messaging and encouraging purchases. The site must be responsive, optimized for user experience, and integrate e-commerce functionality. No AI-generated designs are permitted.

This project also requires development support.

A modern, sophisticated website is designed to showcase the workshop, advertise services, display vehicle and facility photos, and build trust.

The design features a premium aesthetic, black and lime green palette, automotive visual identity, and responsive layout for mobile and desktop, facilitating contact via WhatsApp and service scheduling.

# UI/UX Design Brief — Thread & Token

Act as a senior UI/UX designer and premium e-commerce art director.

Design a complete, production-ready e-commerce website UI/UX for a new personalized gifting and fashion brand called **Thread & Token**.

## 1. Brand Identity

**Brand name:** Thread & Token
**Tagline:** Wear it. Gift it. Keep it.

**Brand concept:** A premium‑but‑accessible personalized gifting brand that transforms everyday products into meaningful keepsakes through thoughtful design and customization.

**Target audience:** 18–30‑year‑olds, college students, young professionals, and people buying thoughtful gifts for friends, partners, and family.

**Brand personality:**
- Modern and expressive
- Minimal and elegant
- Thoughtful and emotional
- Premium but approachable
- Youthful without looking childish

Avoid flashy visuals, discount‑store aesthetics, excessive animations, and generic e‑commerce templates.

## 2. Visual Design Direction

Create a luxury editorial fashion aesthetic inspired by premium independent fashion and lifestyle brands.

**Color palette:**
- Warm Ivory: `#F3EFE7` — primary background
- Charcoal: `#292720` — text and logo
- Muted Taupe: `#A58C72` — secondary elements
- Deep Wine: `#713F3B` — accent and highlights

**Typography:**
- Headings and brand identity: Cormorant Garamond
- Body text and interface: DM Sans

**Photography direction:**
- Premium editorial product photography
- Warm natural lighting
- Neutral and earthy backgrounds
- Close‑up fabric and packaging textures
- Authentic lifestyle photography
- Thoughtfully arranged gift products

Use generous whitespace, strong typography, refined spacing, and consistent visual hierarchy.

## 3. Website Pages to Design

Create complete desktop and mobile designs for the following pages:

### A. Homepage
- Elegant navigation bar with logo
- Hero section with compelling headline and CTA
- Featured gifting collections
- Best‑selling products
- Personalization explanation
- Gift‑by‑occasion

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We are launching a boutique luxury real estate brokerage based in Miami, Florida, and are looking for an experienced brand identity designer to develop our complete visual identity from the ground up.

Our vision is to create a sophisticated, timeless, and internationally recognizable brand that reflects exclusivity, elegance, discretion, and exceptional service.

We are inspired by the refined visual identities of luxury fashion houses such as:
- Hermès
- Cartier
- Saint Laurent

rather than traditional real estate branding, but open to new ideas.

We are looking for a designer with a strong portfolio in luxury branding, typography, and visual identity systems who can translate this vision into a distinctive and cohesive brand.

UI/UX design for a co‑warehousing website, emphasizing bold, colorful, modern geometric aesthetics.

The design should showcase the collaborative nature of the space, with vibrant color blocks and sharp geometric shapes to create a dynamic user experience. Navigation and layout will prioritize clarity and ease of use, aligning with the brand’s modern identity.

This project also requires development support.