Head of Website & Digital Engagement
SUMMARY
Are you ready to lead a digital transformation in the art world, creating digital experiences that inspire and engage? If so, we would love to hear from you! This role is not just about managing a department; it's about building something new and leaving a lasting impact on the Minneapolis Institute of Art and our community.
kpCompanies is partnering with the Minneapolis Institute of Art (Mia) to find its next Head of Website and Digital Engagement. Reporting directly to the Chief Audience and Engagement Officer, this critical director-level role will shape and implement Mia's comprehensive website strategy.
Mia is an audience-centered, equitable, and inclusive workplace where everyone is welcome. Mia is mission driven, generous, agile, emotionally aware, and positive, and endeavors to create a workplace culture in which staff are responsible to one another, to our visitors, and to themselves to do the best work possible. Mia is a beacon of culture and art, located in the heart of Minneapolis. Known for its diverse and extensive collection, Mia offers a welcoming space for exploration and inspiration, aiming to connect the community with the transformative power of art.
This role presents a unique opportunity to shape Mia’s digital future. The ideal candidate will possess a blend of strategic foresight, technical expertise, and leadership acumen, combined with enthusiasm to build and lead a digital engagement strategy from the ground up.
JOB RESPONSIBILITIES
Below is a summary of the most important aspects of the Head of Website and Digital Engagement’s work. A full list of responsibilities and formal position description will be provided as a part of the interview process.
Strategic Leadership (65%):
Devise and implement a comprehensive digital strategy to enhance Mia's online presence, aiming to double visitorship and deepen community engagement.
Work closely with Marketing to ensure that website strategies effectively promote the museum's brand, exhibitions, and events to drive visitorship.
Spearhead the redevelopment of Mia’s website and digital platforms, ensuring they are user-centric, accessible, and reflective of the museum's mission and values.
Collaborate with heads of other departments such as Design and Editorial, Marketing and Communications, Learning and Engagement, and Project Management to ensure digital strategies complement and enhance the museum's overall mission and objectives.
Partner with the Learning and Engagement department to develop digital experiences that support educational goals and engage diverse audiences.
Conduct a thorough digital audit to identify areas for improvement, setting the stage for innovative solutions that align with organizational goals.
Liaise with the IS and IT departments to ensure that technical infrastructure supports digital initiatives, including website functionality, data security, and integration of new technologies.
Team Building and Management (30%):
Recruit, mentor, and lead a digital team of four including a Software Architect, Software Developer, Web Developer, and Media and Technology Assistant.
Establish a culture of creativity, collaboration, and continuous improvement.
Foster cross-departmental collaboration to ensure digital strategies are integrated across Mia, enhancing overall user experience and engagement.
Manage the digital-engagement budget, allocating resources effectively to support strategic initiatives and ensure maximum impact.
Work with external partners, consultants, and vendors to support various digital projects, including website redesign, content management systems, and new digital platforms.
Analytics and Continuous Improvement (5%):
Implement robust analytics frameworks to measure the effectiveness of digital initiatives, using insights to drive continuous optimization.
Establish a culture of data-driven decision making, ensuring digital strategies are aligned with audience needs and organizational objectives.
Regularly review and refresh the digital strategy to keep pace with technological advancements and evolving audience expectations.
QUALIFICATIONS
Required Qualifications:
Bachelor’s degree in a related field (marketing, digital media, computer science), or proven professional experience exceeding five years.
Five or more years of supervisory experience leading teams of two or more.
Five or more years of experience in digital strategy, website management, or a similar role.
Demonstrated success in leading digital-transformation projects, including website redesign and strategy implementation.
Required Experience:
Experience creating road maps for managing and supporting technology stacks.
Expertise in front-end and back-end CMS platforms, web development or website redesign, and digital content creation.
Experience building a positive team and organizational culture.
Preferred Experience:
Similar role within a cultural institution, nonprofit, or related environment.
Experience with WordPress development.
Familiarity with audio-tour development and implementation.
Familiarity with front-end development tools and languages including Javascript, React.js, Next.js, HTLM, CSS, and REST API’s.
Familiarity with online hosting tools such as Vercel, Pantheon, Netlify, and AWS.
Experience with agile workflows and methodology and workflow-management software such as Asana or similar.
Knowledge, skills, traits, and abilities:
Strong people and project-management skills and the ability to lead cross-functional teams.
Knowledge of current trends in digital engagement, technology, data privacy, GDPR compliance, website redesign, website infrastructure, content strategy, and website/CMS governance models.
Exceptional communication skills, capable of effectively collaborating with and influencing stakeholders at all levels both internally and externally.
Interested candidates should submit application materials by Friday, June 7.
EQUITY AND SALARY DISCLOSURE
We believe in practices that create real equity and pay parity regardless of background or identity. We freely discuss compensation with all qualified candidates the first time we interview them. Saving the salary discussion for the first conversation allows us to understand the needs of each candidate fully and to ensure that qualified candidates, even those who’ve historically been overlooked and/or underpaid, don’t self-select out of the processes based on salary alone, as our experience and research suggest. In addition to those who opt out because they fear the salary may be out of reach for them, we equally don’t want to miss out on conversations with candidates who are slightly over the range when, in some cases, the total compensation, including factors such as bonuses, flexibility, and better health benefits, etc., may exceed expectations. Finally, as a search firm, we always look for top-notch talent to introduce to our clients. Should the salary or any other requirement not be a fit, there is often a chance that someone on our team is working on another position you may be a better fit for. If you would like to discuss your qualifications for this role and salary and compensation, just call us, and we’d be happy to discuss!
EQUAL OPPORTUNITY EMPLOYER
Mia is an affirmative action / equal opportunity employer:
It is the museum’s policy to hire and promote qualified people and administer all terms and conditions of employment without discrimination due to race, color, creed, religion, ancestry, national origin, gender, sexual orientation, disability, age, marital status, status with regard to public assistance, or other protected-class status. Mia and kpCompanies do not discriminate on the basis of disability in admission or access to or employment in its programs and activities. If you are in need of a reasonable accommodation to enable you to complete the application process, please contact mat@kpcompanies.com.
Mia's Framework for inclusion, diversity, equity, and accessibility:
Mia is committed to championing policies and practices that value diversity, foster equity, and empower an accessible and inclusive environment. Our strength lies in the diversity among the broad range of people who contribute their time and talents to Mia. We consider inclusion and accessibility a driver of institutional excellence and seek out diversity of participation, thought, and action. It is our aim, therefore, that our employees, trustees, interns, and volunteers reflect and embrace these core values.
All submissions are received in the strictest confidence.
