TimesTwo offers a variety of luxury destinations. They are able to provide authentic local guides thanks to a team of travel experts. The target audience is characterized by Senior couples.
The goal of the project was to convey a sense of faithfulness, while at the same time being efficient. All this without neglecting the target and the luxury.
➡ The identity designer wants to attract the attention of the predominantly Senior target through its palette of colours tending to luxury and a symbol characterized by fine and essential lines.
What makes this logo iconic is the delicate reference to the number 2 inside the negative space format of the two letters T.
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