Josh Jacobs

divy - exploration

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A beginning exploration for a startup called divy that lets users split various costs, like a more automated Venmo.

Target market is 18-30, so this palette is a little on the more mod side.

No real mark for these just yet, had a few concepts going that I just wasn't in love with. Been falling more and more in love with the logotype idea. Let me know which one you prefer, or if I should keep digging.

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