Fat Noodle Neon Concept

Ya'll like logotypes?

We helped James Beard Award winner, Paul Berglund, with the branding for his new, ticketed dining experience in Rochester, MN.

He wanted a bit of approachability and nostalgia in his identity—based on mom & pop italian-american restaurants and pizza joints from the 70s & 80s.

So here is a neon sign comp. Because, why not?


Posted on Jan 14, 2020
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