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Design Challenge? There’s never a good reason to skip user research.
1. User research can be achieved with any budget and timeline.
Low-fidelity prototypes and user testing with just 5 users are cost-effective and quick options. And quick, inexpensive research is better than no research.
If you are completing just a small redesign, you will still have time to develop potentially valuable insights through a fast, unmoderated remote usability test.
2. Successful ideas rely on UX research.
Without user research, your ideas may be off-target and you will lack effective evaluation criteria when it comes to deciding on the best idea to drive business growth.
Get a free 30-min UX consultation: Contact me
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