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You are not your rejected designs, aren't you? 👽
Of course not! And it's better to call them unpreferred or unselected, if you asked me, because behind every unpreferred design there is a background of very complex decisions made, that defines one option above the other.
Especially in long term projects - there are multiple ideations and concept work behind the scenes. Thanks to this type of design approach we can explore, define and test alternative solutions but also study existing ones.
We're available for new projects! Drop us a line at email@example.com.
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