Rice For Export Packaging Design

Project: Saharkhiz Rice

Client: Saharkhiz Co (was done at Saharkhiz atelier)

Date: September 2017

Deliverable: Package

About: This is a package for Persian rice that the company wanted to export to overseas. Rice is the staple food in Iran, with the quality of cooked rice outweighing all other considerations for Iranian consumers. The total area under rice is more than 600 000 ha and rice is grown in 15 provinces. The land covered by Iran's natural flora is four times that of Europe. Wheat, rice, and barley are the country's major crops. I realized that the picturesque view of farms in Iran may be the right choice to show the reality of the product.

Shaghayegh Bovand
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