DEVA Type Treatment

9 Responses

  1. Tron Burgundy Tron Burgundy

    Shakra Brah!!!! Type Treatment for a Yoga Clothing Line.
    The concept is to read DEVA (A member of Benevolent Divine Beings) but the EV also doubles as OM. Any suggestions on the clarity of that is appreciated.

    about 1 year ago

  2. Kendrick Kidd Kendrick Kidd


    about 1 year ago

  3. Taylor Goad Taylor Goad

    I dig this, but It's super hard to read. Don't know if a second color is an option, but putting the flourishes in a second color might help it read easier?


    about 1 year ago

  4. Adam Hanson Adam Hanson

    Agreed legibility is pretty tough, also to me, the way the V is handled it looks more like an M.

    about 1 year ago

  5. Danielle Evans Danielle Evans

    For me the 'A' is really difficult, as I can see the 'dev', despite looking like other letters. The formality is nice, but would you consider making the overall look more asymmetrical for legibility's sake? It's a beautiful design, nonetheless.

    about 1 year ago

  6. Tron Burgundy Tron Burgundy

    Thanks for the input guys @Taylor Goad @Adam Hanson @Danielle Evans I appreciate it and gonna put some of it to use!

    about 1 year ago

  7. Brian Sterling Lewis Brian Sterling Lewis

    While I could just gawk at this all day due to it's sheer aesthetic swoopy awesomeness, yeah, legibility is a bit tough. It looks like there's also type within the D and the A...maybe a 'Lo' inside the D, and then looks like just the reverse inside the A?

    about 1 year ago

  8. Benn Mendelsohn Benn Mendelsohn

    this looks familiar ;-)

    about 1 year ago

  9. Thanks for all the suggestions on the previous shot, I made some revisions, added some texture and a bit of depth. Now she's ready for some color!

    about 1 year ago

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