For DreamWorks Animation's Rise of the Guardians I worked on a custom build YouTube takeover and YouTube channel to let users explore the extensive world of the Guardians through trailers, clips, drawing tutorials, behind-the-scenes footage and more. And to attract more people to this YouTube channel we also made a custom animated video featuring Jack Frost in a snowball fight.
Experience it yourself at http://www.youtube.com/user/meettheguardians
More info, images and videos can be seen at the following site including a breakdown of the design: http://www.frozenemotion.com/projects/12/rotg/
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