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I am a freelance designer, that is currently focusing on branding, ui/ux, and motion design. So I wanted my 2020 branding to be both simple and professional. I designed the mark with both of those goals in mind. I also wanted to have a clear identity so I can easily be recognized when people see my branding. I think that I have accomplished all those goals with this mark.
When creating the mark I wanted it to be simple and to represent the letters "CD" for my initials. I had many ideas to accomplish that, but this is what I settled with, a very simple mark that is also bold so it gives the feeling of trust and professionalism.
View the full project: https://www.behance.net/gallery/89243495/Christian-Dawson-2020
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