Branding / Lexicon Nugget 1

Lexicon nuggets 1 branding

I'm very aware that there isn't a widely agreed terminology in brand design. This is the one I came up with, mostly to have ad hand a complete set of terms and even more to communicate the *huge* difference between "mark" and "brand". :)

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  1. Hamburger Icon / Lexicon Nugget 2

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