The Rock Buildout

The Rock Buildout

Started building out the identity system for our youth group.

The Rock is the core logo/mark and name of the youth group. It's a simplified cornerstone (of a building) in perspective. I then split this shape in order to build out the core sub-groups.

The Rally is the outreach/leadership group. I wanted the mark to convey multiplied momentum and forward motion.

The Ready is the discipleship group. I wanted the mark to convey coming together and the printed page.

Do you guys see what I see? Any other input?


keyboard shortcuts: L or F like Z toggle zoom