I made this logo for a property holding company 5 years ago. I've always liked the concept but never loved the execution. Finally was able to give it a few tweaks to make it feel more balanced. Had to "get the math right" as Aaron Draplin says. I am happier with it now.

Check out the before / after & grid construction in the additional shots. ✌️

Trevor Nielsen
Hi! 👋 I build product, branding, illustration.

More by Trevor Nielsen

View profile