Fancy or simple?

40 Responses (page 1 of 2)

  1. kellianderson kellianderson

    …trying to find a nice way to expand this ambitious iPad app's logo, which is now branching out and becoming a video series too (about where food comes from.) Kinda/sorta going for --> the look of a wine bottle label. Either stand out?

    over 1 year ago

  2. Taylor Goad Taylor Goad

    Fancy!

    likes

    over 1 year ago

  3. David Senior David Senior

    Both are nice, but i do prefer the gray banner version

    likes

    over 1 year ago

  4. Zac Halbert Zac Halbert

    The darker "origins" gives it a really solid foundation, which I like. I dig the flourishes, but they don't feel quite as strong. Both are beautiful though!

    likes

    over 1 year ago

  5. Dangerdom Dangerdom

    I'm with @Taylor Goad on this one. Fancy!

    over 1 year ago

  6. Cody Peterson Cody Peterson

    I think the fancy one integrates better with the logo.

    likes

    over 1 year ago

  7. Brant Day Brant Day

    The logo with flourishes has more personality and would allow more playful exploration (if you are designing the site and brand) The grey banner is more professional and quieter. I think it comes down to what the brand's voice is.

    over 1 year ago

  8. Sean Tremaine Sean Tremaine

    I'm feelin fancy...but darker text maybe

    over 1 year ago

  9. Bryan Kearney Bryan Kearney

    Muy Bueno! Is that Cubano I see in there? I don't know, could be wrong.

    over 1 year ago

  10. Chad Michael Chad Michael

    Fancy makes the logo look more unified. :)

    over 1 year ago

  11. Sarah Ferone Sarah Ferone

    Both are lovely! If there's ever a chance for the logo to be placed over video for the series, then the version with "Origins" in the gray box might give it more flexibility. Tough choice!

    over 1 year ago

  12. OlegZ OlegZ

    Both designs work well, I think this is more of a question of audience and client preference... The grey is stoic, heavy and bold, while the orange flourish is light and airy. I would go with the flourish as it blends better with the entire concept of the wine label, and could be easily adapted as a repeating element in any future work.

    over 1 year ago

  13. Kaitlin Denig Kaitlin Denig

    I really like the one with the orange flourishes. It's a lot more fun and inviting.

    over 1 year ago

  14. Neil Hubert Neil Hubert

    fancy! looks great!

    over 1 year ago

  15. Cory Angen Cory Angen

    I'm in agreement with comments so far. The flourishes look really nice, but I think the banner is stronger.

    over 1 year ago

  16. Danny Zevallos Danny Zevallos

    The orange ORIGIN bottom version works much better. It gives it a nice contrast from the PANNA part. The other is too similar in style and, although it's nice, it's missing some dynamic. Great work.

    over 1 year ago

  17. Gary Holmes Gary Holmes

    so much visual goodness here. I say flourish.

    over 1 year ago

  18. kellianderson kellianderson

    Whoa! Thanks for the near-immediate feedback, all! @Sarah Ferone - I'm pestering the client for some screengrabs showing me how they will appear on screen. If I can test both of em out in context, it will probably be obvious which works better.

    likes

    over 1 year ago

  19. Bob Case Bob Case

    Fancy complements the mark. The grey version is cool, but it's a bit of an anchor to the light/airy feel of the overall composition.

    over 1 year ago

  20. Jessica Bruggink Jessica Bruggink

    fancy :)

    over 1 year ago

  21. Chris Rushing Chris Rushing

    I think the simple version suits the overall piece better.

    over 1 year ago

  22. Justin Mezzell Justin Mezzell

    Agree with @Chris Rushing. Really nice execution.

    over 1 year ago

  23. Beth Mathews Beth Mathews

    amazing!

    over 1 year ago

  24. Matt Scribner Matt Scribner

    over 1 year ago

  25. Chris Burton Chris Burton

    I like the fancy version with exceptions. I'm not particularly fond of the border above and below the text or the flourish below it. I think the only two that work well are the left and right flourishes. I would play around a little more to see what fits more naturally.

    over 1 year ago

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