Graceful Lettering

Graceful concept

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Logo lettering concept for Graceful apps.

Wanted to make an elegant, but a joyful loose hand-lettering style at the same time.

See the attached sketches for the initial direction I took as well as the other iterations I made. Though I really like the disconnected 'f/u' ligature in the sketch, I'm not sure about legibility, so I changed things on-the-fly as well as other iterations based upon the one shown here.

Hope you like it. Have a great weekend ahead!

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