Type Set Match warm-up drill: optical alignment

Screen shot 2012 10 05 at 5.44.18 pm 2

Left aligned headings often need to be outdented ever-so-slightly for optical alignment with the text below. Try shifting a headling like this. Don't precisely align edges or stems of letters with the left edge of the text block ... just eyeball it. You'll usually find a sweet spot somewhere between such a precise alignment and the default (metric) alignment.

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