Daniel Kang

Gloria Jeans Coffee Rebranding

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Two strong complimentary colours (Viridian Green & Burnt Sienna) were chosen. The font used was a script type style font, as it was preferred over serif
or sans serif type, conveying the smooth blending of flavours. An illustration of raw coffee beans, together with the respective plants and flowers, were also be drawn to include with the various designs.

See the full project at https://www.behance.net/gallery/85119197/Gloria-Jeans-Coffee-Redesign-(Brand-Identity)

Thank you

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