Furrion.com
Furrion is an outdoor electronics company that lives at the crossroads of luxury and sustainability. Positioned at the precipice of innovation, the brand partnered with BASIC® to help bring storytelling to the forefront and provide a more streamlined way to navigate its digital shopping experience as it made the transition from B2B to B2C/D2C. We worked on everything from strategy to brand voice to design language to content for its eCommerce platform.
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https://basicagency.com/case-studies/furrion