TrueClicks logo design

Hey guys,

Here is approved logo design for TrueClicks, an analysis and recommendation SaaS tool for paid search.

Logo concept represent the combination of T letter with a square that serves as "magnifying glass" that create an arrow to show the progress and growth. That "magnifying glass" helps you to find the truth in your online advertising (wasted spend and where you can improve your online advertising).

The final logo concept reflects growth and trust (transparency).