Another 99d self-challenge. This SaaS company had a very weird name on purpose: Elk-it. They really wanted to stand out from the crowd of competition in their market, and they took pride in the "self-sufficiency" of their products.

I built an elk using only the letters and hyphen in their name. Self-sufficient. It wasn't their favorite.

Posted on Aug 16, 2019
Mitch Baker
Thoughtful & communicative design & illustration

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