Pendantics - A pedant is a person who is excessively concerned with formalism, accuracy, and precision, or one who makes an ostentatious and arrogant show of learning. The focus of Pedantics is letterpress, blank journals, ledgers and some stationary. All printing is done with letterpress or foiled. All books are handmade so low volumes, these books are for people who are looking for higher quality products and want something unique and are kinda nerdy. Founder was thinking about something that can stand on its own but can be joined into a decoration easily. Something, that works with one color but can be made into two color variants. It will be printing with red foil on white or brown paper which letterhead, envelope, invoice, etsy shop logo,...

So an idea for the Pedantics is the one symbol of the hand with silk band surrounded combine with the eye inside the hand. That's mean everything will done by handmade, the direction they will take and understanding their customers. And more important, one initial of letter P to presents the name "Pedantics". On their business card, they want to make it just like old-time, currently with my style. And yes, put the logo on the front and these info on the back.

Tuyệt Duyệt
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