Goodwit

Treat Me Kind Branding

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Treat Me Kind Branding design branding vector brand agency illustration typography design agency

We worked recently with animal charity Treat Me Kind on overhauling their branding. Our brand strategy settled on a serious but warm voice, and as Treat Me Kind has many sub-campaigns, the branding needed to be flexible and cohesive.

Our solution mixed a strong yet friendly typeface (Superclarendon) with a suite of custom illustrations. The combination creates interesting textures and shapes, while maintaining a very recognizable profile.

See the full project at www.goodwit.co/treat-me-kind

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