Kaitlyn Richert

Grubhub Lookback Email Campaign

  • Save

Design for a monthly newsletter that diners get in their inbox at the end of each month. It's a visual summary of new + top restaurants in their zip code, and how many times the diner has ordered each month.

I wanted it to be engaging, so I leaned into the header artwork. This is balanced throughout the rest of the layout, which is live-type and breathes openly around the icons + data. This email campaign also exists for Seamless, our NY-based brand — so it's always a cool challenge to use the same marketing objectives to design for 2 different visual identities. Curious what our diners think! ☀️🌭

keyboard shortcuts: L or F like