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Visual identity & branding proposal for a Toronto-based loose leaf tea start-up.

Fourth of 4 concepts presented to the client.

This was the chosen concept.

Rather than killing you softly with a whole bunch'a words here on Dribbble, I encourage you to kill your eyes on your own terms by reading my gangantuan Behance case study for this job.

If you like what you see there, be sure to follow me!

Check the attachment to see some inspiration, sketches, and a few detailed shots. FYI, this proposal includes this primary logo, as well as many secondary branding elements.

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