Sarmati

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The play of light and texture in the design of a new brand of lenses. We make a corporate style that should be abstract and cause associations with lenses. However, no images of doctors and glasses — Sarmati needs a fresh, new look. In the corporate style for Sarmglati, we got rid of stereotypes: we did not use images from medical subjects. The new design is fancy refraction of light in a round lens. It is read throughout the entire style: soft forms, smooth movements, mother-of-pearl shades.