Annie

Ink Cards Rewards Program

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A concept for a rewards program I worked on for the Ink Cards app where customers earn stars towards a free card with every order.

My goal was to make customers feel a sense of pride and accomplishment every time they ordered a card, and make them feel extra special when they've earned a free card.

Stars and confetti designed by @Ciaee Ching. She had the brilliant idea of making the stars you haven't earned appear asleep, then wake up with a smile once you've earned them!

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