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I chose to use a handwritten font to give the logo a sophisticated feel while also tailoring it towards a feminine audience. I chose a nude/pale green to incorporate a natural and organic feel. I decided not to use any of the fonts that were suggested by the client but made an effort to keep the "Arbogast" font as similar as possible - this was just because I felt that it looked a little better as a taller, more condensed, font. I added the wording "Hair Stylist" just to bring the logo together and to make use of some empty space.
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