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We've recently updated our Brand style to match our positioning. Our Brand new style communicates the metaphor that Lattice facilitates real-world interactions and outcomes (people) via a digital tool (3D). You can see here some of the leading 3D compositing iterations.
The first time I played with 3D and photography at this level, I will share more insights about the process. In the meantime you can read a thread about it here
The next step is to deploy the style on full website and collateral 🌈
You can check the live result here:
This project involved terrific people — lots of collaboration from concept, explorations, selection, photography, compositing.
Special thanks to:
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