Branding Matters NOW AVAILABLE

Brandingmatters

14 Responses

  1. Jason Vanlue Jason Vanlue

    It's a rainy Sunday afternoon, and the PDF version of my ebook is finally done. It's been a couple years in coming, and I'd love for you to read it.

    It's available for purchase for just $9. (you can read the first two chapters for free to get a taste)

    Tell me what you think, I'd love your feedback.

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    over 1 year ago

  2. Andrew Ckor Andrew Ckor

    Good luck dude!

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    over 1 year ago

  3. Anders Drage Anders Drage

    Probably a good book dude - but I would never read that on either my computer or tablet :)

    The line-length is out of controll, I can't say it enough how little I want to read that text..

    If you fix that, I'll buy it.. Unless you have a really good reason why you made it like that :)

    But max cudos on writing your own book!

    over 1 year ago

  4. Jason Vanlue Jason Vanlue

    @Anders Drage - not quite sure what you mean. The line length is responsive, it's dependent on the size of your viewport. Plus the e-book format is standard 8.5 x 11.

    Could you clarify?

    over 1 year ago

  5. Anders Drage Anders Drage

    Yes of course!

    On my 17" Macbook Pro, this is how the page looks:
    http://cl.ly/image/2K2A1J1s3u02

    That's 210 characters. In typographic terms it's said that a comfortable line length is about 45-75 characters, and the ideal is 66.

    On the iPad it's 116 chars and it's better because the text size is big - but still it could be a bit smaller. When typesetting a book, everything revolves around making the reader wanting to read it. And with long lines, you get scared away, because it just seems to much and to complicated.

    Also when writing so much text as you did there, you should also think about not having paragraphs, but rather indent each new paragraph.

    Just because I have a bigger screen, I should not have longer lines. That's responsive done wrong I'm afraid. Hope this cleared things up.

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    over 1 year ago

  6. Anders Drage Anders Drage

    Sorry one more thing, the reason why you shouldnt have long lines, is because the readers eyes get distracted and cant follow along to the next line because she doesnt remember where she came from.

    over 1 year ago

  7. Jason Vanlue Jason Vanlue

    Yeah good call my friend. I actually had a fix for that a while back that I never pushed. :(

    But went ahead and pushed that along with some other tweaks. I think it's moy better.

    http://brandingmatters.net/introduction.html

    Appreciate the feedback!

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    over 1 year ago

  8. Anders Drage Anders Drage

    Oh yeah. Much better :)

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    over 1 year ago

  9. Sean McCabe Sean McCabe

    Had the same thoughts as @Anders just earlier when I saw it from Twitter. Your fix looks good! Have this added on my read later.

    over 1 year ago

  10. Marco Suarez Marco Suarez

    Jason, from what I've read so far, this is excellent! I'm a huge branding fanatic and from the first two chapters you do a really great job explaining the value of branding. Well done. Will be purchasing.

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    over 1 year ago

  11. Ryan Downie Ryan Downie

    Had a quick skim of the chapters. Looks really good. I will buy this week.

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    over 1 year ago

  12. Ben Briggs Ben Briggs

    Any chance of an ePub edition?

    over 1 year ago

  13. Jason Vanlue Jason Vanlue

    Thanks everyone.

    @Marco — thanks so much man, really appreciate the kind words, let me know how you like it.

    @Ryan — cheers dude!

    @Ben — yes, there will be an epub out shortly. Having back surgery today, so it'll be after that. ;) If you buy the PDF though i'll send you the epub and mobi formats when they're ready.

    over 1 year ago

  14. Kile Brekke Kile Brekke

    I'd prefer to read this on paper.
    Perhaps even case bound.

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    over 1 year ago

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