InVision Jack Daly

Animation Handbook

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Hi hello there, Dribbble!

I’m excited to share the design concept for Animation Handbook, a new book on Design Better that explains the seven principles of bringing motion into user interface design, and describes how animation is the bridge between telling better stories and engaging users in more human and intuitive ways.

The book was written by Ryan McLeod, a self-taught designer who designs and develops the infamous game Blackbox, which won an Apple Design Award and has become a testbed for interaction design and accessibility innovation.

For this book’s illustrations, we decided to focus on the idea of Rube Goldberg machines. Being synonymous with motion, action and reaction made them a perfect metaphor for representing animation in a really playful, engaging way.

After settling on a general concept for the book, we commissioned Ranganath Krishnamani to bring the ideas to life with beautiful cover and chapter illustrations. In addition, Pablo Stanley created a variety of animations throughout the book, explaining the principles of motion in user interface design.

Download the Animation Handbook on Design Better for access to videos, insights, and advice on bringing products to life with animation.

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