Ariele Gold

LED Lighting Ecommerce Site

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Lumenflex designs and manufactures wearable LED lighting systems for various types of headgear. Their original mom-and-pop online store didn't effectively communicate how high-tech and industry-shifting their products really were, so the site got a complete overhaul - especially in user flow and architecture.

With a bolder look and unambiguous user flow, Lumenflex's site both informs and captures customers like never before.

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