Papen County Picayune - Interactive Digital Newspaper
One of the daily interactive features, promotions, games or show-related features I produced for scripted content at ABC.com. The Picayune was designed specifically to summarize and tease episodes, engage directly with fans and become an integral part in effectively testing, launching and incorporating new Lean UX design and omnichannel marketing strategies... many of which still are being used.
brand story
brand strategy
content design
content strategy
digital publishing
editorial design
front end design
information design
interactive design
interactive media
lean ux
omnichannel
rich media
storytelling
ux design
ux research
web design
web production
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Posted on
May 3, 2019
More by Lizz Westman View profile
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