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In the era of fighting against plastic pollution a small startup created a small, but really cool product. It’s a 100% all-natural and biodegradable sponge made from Japanese Konjac Plant Root and infused with anti-microbial bamboo charcoal. The product’s mission is to promote self-health and mindfulness, changing our shower experience for the better. In simple words, it means reminding ourselves to slow the hell dow and that taking some time for ourselves is more than okay. We’re completely on the same wavelength with this. The guys paid great attention to the branding, design and promotion of their product, the only thing that lacks is a top-notch website.
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Creating a clean and minimalist website to match the product’s nature and style, presenting all its advantages and benefits to the world.
To connect the brand with the target audience, we tried to find the most appropriate solutions to do that. To this end, we chose to use pastel-green color palette and demi bold typography to make the website look clean and feel relaxing. We also used floral patterns to make it look closer to nature.
We ended up with a neat, simple and a bit experimental website design that adheres to the product’s style and originality and speaks to the target audience. This is WIP, the rest is coming soon. Keep in touch and stay tuned! And share your feedback of course, we’re always happy to hear from you!
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