Anmol Sarita Bahl

Gamified Profile Completion

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This was a profile set-up exploration for people who are looking for their life partner.

The aim is to adhere to the company's value of genuine profiles and one of the core objectives was to improve the numbers of profile completion.

Sparse profiles create mistrust among users and the goal is to reduce such false sentiments and tackle bots.

The added number of steps and the processes involved help in these areas.

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