Ol' Woody

This vehicle has become iconic for our children's ministry and there's a lot of equity in it now. I was working on this yesterday, trying to process through simplifying the complex graphic that's currently used as our ministry's "logo" into something more unique, stylized, and versatile to use as an icon/logo for their branding.

Then today, @Roy Smith commented separately, "When faced with complex objects - strip away as much detail as possible and neg space will do the rest" and which has also prompted more feedback from @Peter Voth.

Love using dribbble 'properly' for feedback and discussion!

Posted on Mar 28, 2019
Jared Tohlen
brands, letters, logos, & leadership

More by Jared Tohlen

View profile